19th January 2022

Made to Engage: an Optimizely Platinum Partner

Our ambitions to help our clients achieve success through digital maturity is something woven into the DNA of the business and to be recognised as one of the leading Optimizely partners in the UK is recognition of that.  

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We’ve racked up some major success on behalf of our clients thanks to the power of Optimizely – most notably for New Era Cap, who have just received a prestigious Optimizer Award for ‘Most Innovative Digital Experience’ in EMEA in 2021. Our work with NEC highlights the true essence of what makes Optimizely great, harnessing the power of iterative change and latterly experimentation to realize transformative results. 

A global leader 

Named by Gartner as a Magic Quadrant Leader among Digital Experience Platforms, Optimizely is used by more than 9,000 brands worldwide, including many household names such as Uber, Spotify, the New York Times, eBay, New Era Cap and Dolby.   

Made to Engage exists to support businesses on their journey to digital maturity with upfront advice and trusted talent so they can get the most from their Optimizely stack, driving up sales and dialling down stress to deliver scalable digital solutions, and experiences that inspire. 

Top-tier expertise 

We’re accredited in all Optimizely specialisms, including Commerce, Content and Intelligence Clouds as well as Marketing Automation.  

Our client base is comprised of industry-leading brands who use Optimizely to create, maintain and optimize their high-performance enterprise digital experience platforms, delivering beautiful, intuitive customer experiences that convert. 

We’re proud to have an Optimizely MVP in our midst, in the shape of our Technical Director, Mark Everard – while our Managing Director Steven Cassin has been immersed in the Optimizely ecosystem for over a decade. We’re members of Optimizely’s global Partner Advisory Board, and regularly contribute to the platform’s product roadmap. 

As we move forward, we’ll continue to explore the boundaries of what’s possible on Optimizely. We’re especially excited about the launch of the Data Core Service, which is free to all Optimizely customers. This service offers deeper analytics and unified insights right across the platform, for full data visibility that doesn’t sacrifice composability – and we’re excited to see what it can do for our clients. 

To find out more about Made to Engage and Optimizely, or to discuss your individual needs around digital and e-commerce, get in touch! 




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