October Round Up – Celebrating Customer Success

At Engage, we strive to work with ambitious, creative companies who want to break new digital ground with leading edge technology, modern online concepts and creative thinking.

This October, across our blog and social media channels, we shone a spotlight on those customers and the innovative work we do together. Here’s a look at what we got up to…

Award Nominations

There’s no better way to celebrate customer month than with a few award nominations for our work! In October, we were delighted to be shortlisted for three awards along with our clients.

We’re up for two CIM Awards; one for Technology Marketing with our partner Episerver and another for Marketing in the Professional Services, for our work with permanent tsb.

In addition to the excitement of the CIM Awards, we’ve also made the shortlist of Deloitte’s Fast50 Rising Star Award. As November is ‘Success Month’ at Engage, we’re hoping this is a good omen!

Encouraging Insight

We believe it’s fundamental for our customers to not only understand, but embrace the core digital technologies that can be used to promote their online success.

On our blog, we wanted to share our knowledge of the key digital tools which we empower our customers to use with confidence.

5 Standard Google Analytics Reports Every Marketer Should Be Using – Google Analytics is the most important weapon in any marketer or online business owner’s arsenal. A solid grasp of this platform can help you significantly optimise your business offering. In this post, we highlighted the 5 most valuable Google Analytics reports that we encourage our customers to get to grips with in order to better understand their customers.

Using The New Instagram API To Publish Content On Your Website – Earlier this year, Instagram made changes to its third party publishing policy. As it’s vital for our customers to maintain an awareness of updates like this, we created a step by step guide to using the new Instagram API feed.

Using Data Driven Marketing To Achieve Personalisation – Personalisation is a dominating digital concept that we use to help drive our customers forward and become true market leaders. In this post, we examined how brands and businesses of all kinds can use their data to achieve results through personalisation.

Case Studies

Across Facebook and Twitter, we featured our customers by posting a selection of case studies that underline how our collaborative efforts have created some exceptional digital success stories.

(embed code for Telestack Facebook post)

(embed code for Irish Ferries Twitter post)

Lunch And Learn

The Engage team is comprised of 25 specialists across technology implementation, development, design, strategy and online customer acquisition and retention. We pride ourselves on being ‘T-shaped people’;  with a breadth of industry knowledge but a depth of specialist proficiency in one key area.

To continually improve our offering to customers it’s important for us to share our specialist knowledge with one another. To do that, we carry out ‘Lunch and Learn’ sessions where team members educate the Engage office on the latest tools, technologies and trends we’ve come across.

This month, senior developer Hannah led an introduction to qTest Xplorer - a significant development tool which can help us increase testing efficiency and productivity when working on new client projects.

Towards the end of October, Martin from our development team held a Lunch and Learn, teaching us about Episerver’s new A/B testing function which will allow us to carry out advanced digital marketing for our customers.

If you want to find out more about what we do for our customers – get in touch! Let’s talk about your digital success.